Monthly Archives March 2022

Episode 4: The right timing is the key for success

In this episode: I’m going to share with you how promoting your business at the right time is essential to tap into the Chinese tourist market as a European business owner. I will talk with you about the "right timing" to grab the attention of Chinese consumers: Key insights you will learn in this episode:Why do you need to adjust your timing to promote to Chinese consumers.The major travel seasons of Chinese consumers you should be mindful of when adjusting your marketing plan.The specific industries that profit the most from Chinese consumers.Practical tips for promoting your business to Chinese customers at
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Episode 3: Low hanging fruits part 2 – an ignored target audience you should not miss out

In this episode:  I’m going to share my secrets with you on how to grab that “low-hanging fruit” and tap into the Chinese tourist market as a European business owner. I will talk with you about the often "ignored audience" of Chinese high end consumers living in Europe. Key insights you will learn in this episode:Why you should focus on this  Chinese high end consumers living in Europe The  spending categories  of Chinese high-net worth consumers and which businesses, in particular, can most benefit from them.How you can move into this market successfully.I hope this episode inspired you to put this lucrative
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Episode 2: Low hanging fruits part 1 – an overseen target audience you can benefit from

In this episode:  I’m going to share my secrets with you on how to grab that “low-hanging fruit” and tap into the Chinese tourist market as a European business owner. I will talk with you about the often "overseen segment" of Chinese students living in Europe. Key insights you will learn in this episode:Why you should not overlook Chinese students living in Europe The spending preferences of Chinese students and which businesses, in particular, can most benefit from them.How you can move into this market successfully.I hope this episode gives you an insight into the positive impact that this segment could have
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