Archives for Podcast

Episode 30: Crack the code to set your business up for Chinese luxury Travelers coming 2025 to Europe

In this episode, I will break down indispensable insights for owners and managers of medium-sized, high-quality tourism-related businesses in Europe to thrive with the RETURN of Chinese luxury travelers in 2025. You might feel overwhelmed with mixed news about this market and are seeking straightforward insights to decide whether to focus on it and how to get started easily. This episode provides exactly that. Join me, alongside my guest Jay Munro Michell from the European Tourism Association (ETOA), as we uncover essential market insights and actionable strategies: We will cover:Are Chinese travelers coming back to Europe in 2025? Discover the latest statistics
Read More

Episode 29: Crack the Code: Attract Chinese Luxury Travelers to Your European Tourism Business for Golden Week & Beyond

Get ready to uncover essential insights as an owner or manager of a medium-sized, high-quality tourism-related business in Europe! In this episode, we explore the critical factors for thriving with the return of Chinese luxury travelers during the upcoming Golden Week travel period and beyond in 2024. The essential question is: Are Chinese luxury tourists returning to Europe in the fourth quarter of 2024 the right target segment you need to focus on? With a flood of varying news and information, you might feel overwhelmed. Get straightforward market insights to help you make an informed decision on whether to focus on this
Read More

Episode 28: The Secret Of Boost Your Revenue Potential This Summer As A European Luxury Tourism-related Business

In this episode, I will break down for you, as an owner or manager of a medium-sized high-quality tourism-related business in Europe, indispensable insights to thrive with the return of Chinese luxury travelers in Europe this summer travel period and beyond in 2024. The essential question is: Are Chinese luxury tourists returning to Europe in 2024? You hear so many different news and you feel a bit overwhelmed with all the information. Get straightforward market insights to take an informed decision if you should focus on this market and how to get easily started. This is exactly what this episode will
Read More